Effective Social Media Marketing

There is an assumption that social traffic, regardless of which platform it comes from and regardless of how you qualify that traffic, converts to sales readily. Sadly, none of these assumptions are true. In fact, all of them are tragically mistaken. Here’s where my advice for you comes in.

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7 Pitfalls of Using Email to Sell

7 Pitfalls of Using Email to Sell * Fear of rejection. The sheer negative force of anticipating rejection makes people turn to e-mail to generate new prospect relationships because it hurts less to not get a reply than to hear that verbal “no.” * Getting …

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